Award winning high-speed printing for central London

Graphic Design

Effective graphic design will help you maximise the return on your investment, whether that’s an investment in printed brochures, direct-mailings, exhibition graphics or other printed items.

But effective graphic design has to be based on some fundamental principles to be more than just a creative concept that looks good in your designer’s portfolio!

The use of Line, Direction, Shape, Size, Texture, Value and Colour determines the visual character of any design, and these various elements need to be carefully organised to successfully interact with one another.

Choice of colours, typefaces, design style and the ‘tone’ of the design will all impact the effectiveness of the final concept. But at the end of the day, great design is all about communicating your messages in the most persuasive way possible, so this means that we are driven to create graphic designs that supports your marketing goals, and maximises legibility, readability and responses.

Don’t leave your graphic design to chance, and don’t rely on an inexperienced designer to represent your company or brand (however enthusiastic they may be). 

Please take a look at the below 'show case' examples of our graphic design expertise to give you some ideas on what is possible for your specific project.

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Showcase


  • Book Design Brief

    The booklet was to celebrate the life of a Brazilian author.

     

    Penguin books had previously published her work, therefore the creative brief

    was to match the style, colours and layout of a typical Penguin book.

     

    See a full case study here

  • Energy Focus Newsletter

    Brief from a Government Group to to re-design their quarterly white paper

    to give it a more contemporary feel when it was relaunched in 2013.

  • Leaving Book for a Senior Corporate Executive

    Job description: A4 Leaving book, 28pp, brown leather cover with Gold embossing.

     

    Deadline: ASAP (2-3 days)

     

    The creative brief was simple and not specific. Colours were to compliment the brown
    leather cover and the design/layout was open to suggestions.

  • Retro Bistrot Menu

    Brief to design from scratch a new menu for the award winning Retro Bistrot

     

    Owner Vincent Gerbeau wanted a relaxed but 'fine dining' feel emphasing the Retro brand

     

    Printed in house on linen stock with UV throughout   

  • Retro Bistrot Menu Rear Illustration

    Rear of the Retro Menu showing the illustration commissioned by First Colour

     

    Iconic drawing reflecting the art deco feel of this award winning restaurant

     

    UV used on the stand out 'R's

     

  • Book Design Brief
  • Energy Focus Newsletter
  • Leaving Book for a Senior Corporate Executive
  • Retro Bistrot Menu
  • Retro Bistrot Menu Rear Illustration

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